Spring is just around the corner and that means early spring blooms are starting to peek out. Longer days signal the end to the winter lights on the trees, but we were glad we were able to extend the lights into March.
We are busy working on expanded marketing to drive residents and visitors to the districts, planning a great season of events, and working on a few new things as well.
Our most recent business survey revealed businesses are looking for marketing support and resources.
Main Street is working with the City of Port Townsend on destination marketing efforts, which include managing the website and social media for EnjoyPT. Upcoming listing, content itineraries, and other informational elements of the site will revive the site as a base for both locals and visitors to find information.
Main Street will engage in strategic advertising out of market to drive visitors to the historic commercial districts. This includes print, digital, and radio advertising with specific calls to action for driving visitation and economic impact.
Other initiatives include our Business Benefits Program, where business can support the work of Main Street to benefit from enhanced marketing promotions.